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Without Customized Postcards, Your Business Campaign May Fall Short

Byadmin

The first customized postcards used domestically date back to the 1890s and in fact, it was in 1893 when the first ever souvenir postcard was printed in the US in order to advertise Chicago’s World Columbian Exposition. While in the 60s and 70s, customized postcards took on the purpose to be used to commemorate the…

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Direct mail marketing using postcards

Byadmin

Although email has largely taken over written communication, people still cling to writing letters notes and even postcards. In fact, the first picture postcard dates back to 1940 by writer Theodore Hook. While businesses have consistently devoted more time and effort towards digital marketing, the benefits and effectiveness of traditional marketing strategies and techniques cannot…